Filter Podcasts
Time To Get Everyone Singing From the Same Song Sheet With a Message Map

Episode 185: Time To Get Everyone Singing From the Same Song Sheet With a Message Map

How do you establish trust with customers? Consistent messaging! In this episode, learn how to get everyone singing from the same song sheet.
How To Boost Your Reputation With Today's Buyers

Episode 183: How To Boost Your Reputation With Today’s Buyers

Shopping has changed a lot over the years, from finding a salesperson you could get to know, like and trust, to doing all our shopping online. In this episode, find out how to boost your reputation with today's buyers.
Why Connectivity Is Important for Maine’s Future

Episode 182: Why Connectivity Is Important for Maine’s Future, With Andrew Butcher, President of the Maine Connectivity Authority

While many of us have grown to rely on the internet, there are still rural communities throughout Maine that do not have a quality internet connection. In this episode, Andrew Butcher talks about the importance of connectivity for work, health and education.
Compassion and Empathy: How Covid-19 Changed Communication Forever

Episode 181: Compassion and Empathy: How Covid-19 Changed Communication Forever

COVID-19 has changed our system of communications. Listen to this podcast episode for a few tips on how to show compassion and empathy in business.
How to Promote Experiences Using PR, With Rachel Sagiroglu, Owner and Chief Experience Officer at Experience Maine

Episode 180: How to Promote Experiences Using PR, With Rachel Sagiroglu, Owner and Chief Experience Officer at Experience Maine

These days, people are more interested in experiences than material things. Learn more from Rachel Sagiroglu, owner and chief experience officer at Experience Maine, in this episode
How Content Creation Can Position You as a Thought Leader

Episode 179: How Content Creation Can Position You as a Thought Leader

Being a thought leader is a path to success. Find out how to become a thought leader through content creation in this podcast episode.
Mean It When You Ask Someone ‘How Are You?’

Episode 178: Mean It When You Ask Someone ‘How Are You?’

Nancy dislocated her shoulder while skiing and it opened her eyes to a social faux pas. It has to do with the throwaway “how are you?” line.
The Pandemic Has Made PR and Marketing More Important Than Ever

Episode 177: The Pandemic Has Made PR and Marketing More Important Than Ever

Our new normal was a challenging one for marketers to navigate. Some of America’s most recognizable brands showed that even they were not immune to a pandemic. But where there is crisis, there is also opportunity.
What To Include in a Great Pitch, With Sarah Stebbins, Editor of Maine Homes by Down East Magazine

Episode 176: What To Include in a Great Pitch, With Sarah Stebbins, Editor of Maine Homes by Down East Magazine

In this episode, find out how to pitch Maine Homes by Down East magazine with tips from Editor Sarah Stebbins.
From Your iPhone (Or Tesla) To Work, Keep Your Batteries Charged

Episode 175: From Your iPhone (Or Tesla) To Work, Keep Your Batteries Charged

Keeping your internal “batteries” charged is just as important as keeping the batteries of your electronics charged, but how do you do it?
Marketing Maine Maple Products

Episode 174: Marketing Maine Maple Products, With Scott Dunn, President of the Maine Maple Producers Association

March is maple season! With Maine Maple Sunday right around the corner, get in the maple spirit with this episode featuring Scott Dunn, president of the Maine Maple Producers Association.
The Real Difference Between Sales and Marketing, and How One Sets the Stage for the Other

Episode 173: The Real Difference Between Sales and Marketing, and How One Sets the Stage for the Other

Sales and marketing are often used interchangeably, but they fulfill two extremely different needs. What is the difference between them?
People Over Price

Episode 172: People Over Price, With Tim Winkeler, President and CEO of VIP Tires & Service

From a bad review to a business partnership, Nancy sits down with Tim Winkeler to talk about how they met and how their relationship led to VIP Tires & Service becoming the presenting sponsor for the Trek Across Maine.
Curiosity: The Key to Surviving and Thriving During a Pandemic

Episode 171: Curiosity: The Key to Surviving and Thriving During a Pandemic

We have all had to persevere through the COVID-19 pandemic, but there is something just as important to help us survive and thrive: curiosity.
Don’t Forget the No. 1 Rule in Business: Look People in the Eye and Say Their Name

Episode 170: Don’t Forget the No. 1 Rule in Business: Look People in the Eye and Say Their Name

The lessons from my father resonated because they were simple and straightforward. Look people in the eye and say their name. In truth, it’s the No. 1 rule in business: Treat people like people, and humanize your relationships.
From Typewriters to Tablets: The Evolution of PR

Episode 169: From Typewriters to Tablets: The Evolution of PR

A lot has changed since the 1980s, including PR. In this mini episode, Nancy recalls the changes that have happened in her career, from using a typewriter to holding meetings on Zoom.
How Marketing Can Help Overcome Challenges in Higher Education

Episode 168: How Marketing Can Help Overcome Challenges in Higher Education, With Cheryl Broom, CEO at Graduate Communications

While college enrollment has been down across the country, marketing and public relations can help to show the benefits of higher education.
10 Tips for Using PR To Improve Your Google SEO

Episode 167: 10 Tips for Using PR To Improve Your Google SEO

Whether you’re promoting a personal brand or an organizational brand, there are ways you can create and post content online that will make your brand show up with more authority and credibility for searchers.
Peloton Rides and Lego Outfits: The Importance of 21st-Century Content Marketing

Episode 166: Peloton Rides and Lego Outfits: The Importance of 21st-Century Content Marketing

Content creation is synonymous with successful marketing. In this mini episode, learn how brands like Amazon, Lego and the New York Times reach their audiences as Nancy shares one of her recent Forbes Agency Council articles.
I've Heard of You

Episode 165: Why It’s Invaluable When People Say ‘I’ve Heard of You’

What does it mean when someone says, “I’ve heard of you”? It means that your brand has value. Of course, this doesn’t happen overnight. Building and cultivating a brand can take years, if not decades.
It’s Not Just About the Snow Anymore: How to Adapt to Changing Customer Preferences

Episode 164: It’s Not Just About the Snow Anymore: How to Adapt to Changing Customer Preferences, With Dana Bullen, President of Sunday River

Everything you do comes together to create your brand. In this episode, Dana Bullen explains that while it all comes back to the snow, the entire ski experience matters.
Don’t Be Hesitant To Promote Yourself (Without Bragging, Of Course)

Episode 162: Don’t Be Hesitant To Promote Yourself (Without Bragging, Of Course)

Are you hesitant to promote yourself for fear that it may come across as bragging? Find out how to promote yourself without bragging in this PR Maven® Podcast episode.
Despite What You Learned Growing Up, It's A Good Thing To Talk To Strangers

Episode 161: Despite What You Learned Growing Up, It’s A Good Thing To Talk To Strangers

Talking to strangers is one of the most important social components of business. Find out why in this mini episode, as Nancy shares her Forbes Agency Council article, “Despite What You Learned Growing Up, It's A Good Thing To Talk To Strangers.”
2021 Golden Microphone Award Celebration with Peter Koch

Episode 160: 2021 Golden Microphone Award Celebration with Peter Koch

In this episode of The PR Maven® Podcast, Nancy celebrates three years of podcasting with this year’s Golden Microphone Award winner, Peter Koch, safety management consultant and manager of digital technology at MEMIC.
How To Talk About Money in Business

Episode 159: How To Talk About Money in Business, With Rocky Lalvani, Chief Profitability Officer at Profit Comes First

Conversations about money in business can be tough, but Rocky Lalvani helps make those conversations easy. Listen as Rocky talks about how he makes profitability understandable.
Remember: In Business, You Are Easily Forgettable

Episode 158: Remember: In Business, You Are Easily Forgettable

COVID-19 has made it challenging to navigate our networks. Thankfully, the internet has opened up a whole new world of communicating and connecting. You need to stay connected even when you don’t see others in person because, as Nancy explains in this episode, in business you are easily forgettable.
Eight Ways To Position Yourself As A Go-To Expert For The Media

Episode 157: Eight Ways To Position Yourself As A Go-To Expert For The Media

How do you position yourself as a go-to expert for the media? Be ready when it comes time for you to represent your brand by listening to this episode.
Netflix’s “The Crown" Is Right: Old-Fashioned Writing Still Serves A Purpose

Episode 156: Netflix’s “The Crown” Is Right: Old-Fashioned Writing Still Serves A Purpose

Did you binge-watch Netflix’s The Crown? If so, did you notice their habit of old-fashioned writing? Old-fashioned writing still serves a purpose.
In Our Attention Economy, Good PR Means A Strong Domain Authority

Episode 155: In Our Attention Economy, Good PR Means A Strong Domain Authority

What can you do to build your personal brand and attract your audience in our attention economy? Find out how to use domain authority to your advantage in this PR Maven® Podcast mini episode.
What The Tokyo Olympics Taught Us About Personal Branding

Episode 154: What The Tokyo Olympics Taught Us About Personal Branding

During the Tokyo Olympics, the importance of personal branding was on full display. Find out what you can learn about personal branding from the Olympics in this PR Maven® Podcast mini episode as Nancy shares one of her recent Forbes Agency Council articles.
How PR can help spread the word about your book, with Spencer Stephens, author of “Church of Golf” and “Blood Lily”

Episode 153: How PR can help spread the word about your book, with Spencer Stephens, author of “Church of Golf” and “Blood Lily”

If you want people to know about you or your business, you have to put yourself out there. In this episode, Nancy speaks with Spencer Stephens, author of “Church of Golf” and “Blood Lily,” about writing and how PR is essential to getting your book noticed.
How PR Can Build Your Business a Bank Account of Goodwill

Episode 152: How PR Can Build Your Business a Bank Account of Goodwill

PR can help build your bank account of goodwill, granting you the positive capital to survive the ebbs and flows of positive and negative publicity.
Beefing Up Your Branding? Don’t Forget The XYZ Statement And Brand Manifesto

Episode 151: Beefing Up Your Branding? Don’t Forget The XYZ Statement And Brand Manifesto

So, your branding needs work. Perhaps you’re updating your mission statement. Perhaps you’re trying to appeal to younger generations on Snapchat and Instagram. Whatever the case may be, individuals, companies and products need to be branded correctly.
Three Ways To Nail The Networking Process Without Rushing It

Episode 149: Three Ways To Nail The Networking Process Without Rushing It

While networking, you need to be smart and strategic to avoid being annoying. Find out how to nail the networking process in this episode.
Don’t Send Generic Press Releases; Use Customized Pitches

Episode 148: Don’t Send Generic Press Releases; Use Customized Pitches

Which works better, generic press releases or customized pitches? Find out in this week’s PR Maven® Podcast Mini Episode where Nancy shares one of her recent Forbes Agency Council articles.
How innovation, sustainability and employee wellness build a brand

Episode 147: How innovation, sustainability and employee wellness build a brand, with Rob Tod, owner of Allagash Brewing Company

Allagash Brewing Company is a distinct Maine brand. In this episode, Rob Tod talks about the Allagash brand and their focus on innovation, sustainability and employee wellness.
Public relations and marketing in the arts

Episode 146: Public relations and marketing in the arts, with Raffi DerSimonian, principal at the RDS Group

Are you doing public relations and marketing in the arts or higher education? This week’s podcast guest has some insight for you. Raffi DerSimonian describes his career promoting the arts and higher education.
How to align heads, hearts and stomachs in family businesses

Episode 145: How to align heads, hearts and stomachs in family businesses, with Philip Harriman, founding partner at Lebel & Harriman ~ Financial Advisors

In your business, is your head, heart and stomach (and don’t forget checkbook!) aligned? Find out why that is important, especially for family businesses, in this episode.
How to introduce an experiential marketing program

Episode 144: How to introduce an experiential marketing program, with Colleen Craig, brand manager at Wyman’s

Grab your Wyman’s Just Fruit cups because this episode's guest is Colleen Craig, brand manager at Wyman's. Colleen talks about her career in experiential marketing and the launch of the Bee Wild Mobile.
Jordan Rowan and Jesse Souza

Episode 142: Growing a network through local food, with Jordan Rowan and Jesse Souza from Front & Main

Who’s hungry? In this episode, Nancy speaks with Jordan Rowan and Jesse Souza from Front & Main in Waterville about growing a network through local food.
How to use your strengths to develop your personal brand

Episode 141: How to use your strengths to develop your personal brand, with Christine Tieri, Gallup Certified Strengths Coach at Chris Tieri Corporation

Do you know what your strengths are? In this episode, learn how you can use your strengths to build your brand from Christine Tieri.
Supporting Maine’s newcomers and diversity in business

Episode 140: Supporting Maine’s newcomers and diversity in business, with Alyne Cistone, founder and CEO of Global Tides Consulting LLC

From welcoming Maine’s newcomers to celebrating diversity in business, Alyne Cistone talks about some of her passions and her vision for the future on this episode.
The benefits of journaling and writing letters

Episode 137: The benefits of journaling and writing letters, with Tanea Smith, inspirational speaker and stationery designer at She’s Got Papers, LLC

Sending handwritten notes can have a meaningful impact. Tanea Smith talk about the benefits of journaling and writing letters in this PR Maven® Podcast episode.
How to borrow credibility and build relationships

Episode 135: How to borrow credibility and build relationships, with Beth Nydick, publicity strategist at Beth Nydick Media

Want to learn a new way to grow your audience by building relationships? In this week’s episode, Beth Nydick shares how to borrow someone else’s credibility to build your own.
Why Maine is not just Vacationland

Episode 134: Why Maine is not just Vacationland, with Katie Shorey, director of engagement at Live + Work in Maine

Did you know Maine needs 70,000 people to enter the workforce in the next 10 years? Find out some of the PR and marketing techniques being used to attract people to live and work here.
Episode 133: Mental Health During COVID-19

Episode 133: Mental Health During COVID-19, with Lindy Graham, LCSW, founder and director of WellSpace Maine

Have your employees been struggling with their mental health during COVID-19? Hear from Lindy Graham about the effect COVID-19 has had on mental health and how her practice can help.
How building community relationships can benefit your brand

Episode 131: How building community relationships can benefit your brand, with John Zavodny, president of the Maine Seacoast Mission

From teaching quietism to community conversation, learn how building meaningful relationships can benefit your brand in this episode.
Why businesses big and small need PR

Episode 129: Why businesses big and small need PR, with Jackie Berlowski, publicist and founder of GreatHerGood PR

No matter the size of your business, PR is important to grow and thrive. Don’t just take our word for it. Listen to this episode with Jackie Berlowski.
The basics of handwritten notes and book writing

Episode 128: The basics of handwritten notes and book writing, with Christine Richards, writer, nonfiction book consultant and graphic designer at Composition1206

Did you know that handwritten notes and writing a book can help your business? Christine Richards, writer, nonfiction book consultant and graphic designer at Composition1206 explains in this episode.
How to make your PR and marketing more effective with sales

Episode 127: How to make your PR and marketing more effective with sales, with Phil Gerbyshak, chief revenue officer and founding partner at Process and Results

What is the connection between PR, marketing and sales? Find out from Phil Gerbyshak in this PR Maven® Podcast episode.
Public relations for startups

Episode 126: Public relations for startups, with Matias Rodsevich, CEO and founder of PRLab

What is the difference between PR for established brands and startups? Find out in this podcast episode with Matias Rodsevich, who started his career doing PR for companies like Google and now helps startups gain momentum.
Embracing humanity from building relationships to diversity and inclusion

Episode 125: Embracing humanity from building relationships to diversity and inclusion, with Fabiana Meléndez, senior publicist at Zilker Media

How do you create new relationships? In this episode, Fabiana Meléndez shares her approach to client and journalist relationships as well as the importance of diversity, equity, and inclusion in PR.
How to build connections and your personal brand from a young age,

Episode 124: How to build connections and your personal brand from a young age, with Brandon Fong, entrepreneur, marketer, author and world traveler, 7-Figure Millennials

What better way to end the year than by setting some goals for next year? In this episode, Brandon Fong shows how you can build your network and personal brand in the new year!
How to live life to its fullest now

Episode 122: How to live life to its fullest now, with Michael Sean Comerford, book author and publisher at Comerford Publishing LLC

Are you living life to its fullest now? In this episode, Michael Comerford shares how he found his passion and how he lives each day to the fullest, including hitchhiking and working at carnivals for his book, American Oz.
How to achieve career success by avoiding the traditional route

Episode 120: How to achieve career success by avoiding the traditional route, with Tony Shurman, president and CEO of Jasper Wyman & Son

Having a fulfilling job is important to career success. In this episode, Tony Shurman, president and CEO of Jasper Wyman & Son, talks about creating a pleasant work environment, giving back to the community and providing consumers with healthy food options.
Using your network to live your dream

Episode 119: Using your network to live your dream, with Matt Javit, world traveler and publisher at World Barber Shop Adventures

How can you make your dream a reality? This week, Matt Javit talks about following his world-traveling dream, using his network and discovering his love for travel and barbershops.
Steve McCausland, Communications Specialist

Episode 118: How to communicate during a crisis, with Steve McCausland, communications specialist at Marshall Communications

Did you know we are now offering crisis communications services? Learn more about how we can help you in this PR Maven® Podcast episode featuring our new communications specialist, Steve McCausland!
The importance of client relationships

Episode 117: The importance of client relationships, with Brandy Runyan, CEO and founder of Black Diamond PR and Sports Management Firm

What is the secret to business success? In this episode, find out what Brandy Runyan, CEO and founder of Black Diamond PR and Sports Management Firm, attributes to her success. Hint: it has to do with client relationships.
Understanding patterns to help reach your audience

Episode 116: Understanding patterns to help reach your audience, with Juliet Clark, founder of Superbrand Publishing

Why do you need a customer avatar? Find out how Juliet Clark, founder of Superbrand Publishing, uses her audience avatar to determine which clients are a good fit for her in this episode.

Episode 113: How to share your message through podcasting, with Peter Koch, safety management consultant and manager of digital technology at MEMIC

How can you use podcasting to strengthen relationships with your clients? Find out in this podcast interview with Peter Koch.
How to use your creator type to amplify your marketing

Episode 112: How to use your creator type to amplify your marketing, with Veronica Romney, founder and CEO of MyModernBrand

Which digital product generates more revenue and grows your business like never before? Find out in this episode with Veronica Romney, founder and CEO of MyModernBrand.
How to connect with the right audience and build your business

Episode 111: How to connect with the right audience and build your business, with Camilla-Jean Ringkob, founder of Camilla-Jean

What marketing tactics do you use to grow your audience? In this episode, Nancy speaks with Camilla-Jean Ringkob, founder of Camilla-Jean, about the best ways to use email marketing, landing pages and other lead generators.
How to build relationships using content-based networking

Episode 109: How to build relationships using content-based networking, with James Carbary, founder of Sweet Fish Media

Do you know what content-based networking is? In this episode, listen to Nancy’s interview with James Carbary, founder of Sweet Fish Media, to learn how to use content-based networking to build relationships.
How to attract the right people for your company

Episode 108: How to attract the right people for your company, with Amber Hurdle, CEO of Amber Hurdle Consulting

How do you know a prospective employee is the right fit for your company? In this episode, learn how to use data to determine the right candidate for the job with advice from Amber Hurdle, CEO of Amber Hurdle Consulting.
How family-owned businesses can build a unique brand

Episode 105: How family-owned businesses can build a unique brand, with Lindsay Skilling, CEO of Gifford’s Ice Cream

Ever wonder how to make your family business into a beloved brand? In this episode, Nancy interviews Lindsay Skilling, CEO of Giffords, who describes the family business and what makes the brand unique.
How to grow an already established brand

Episode 104: How to grow an already established brand, with Karl Strand, general manager at Sugarloaf

Looking to continue growing your strong brand? Listen to this episode with Karl Strand, general manager at Sugarloaf, to learn how Sugarloaf has maintained its loyal audience.
What you need to know about starting a business

Episode 102: What you need to know about starting a business, from customer feedback to investors, with Derek O’Sullivan, CEO at Crua Outdoors

How do you go from startup to international business? This week, Nancy talks with Derek O'Sullivan, CEO at Crua Outdoors, about founding his business, using customer feedback, finding international investors and creating jobs.
What owners need to know about personal branding

Episode 101: What owners need to know about personal branding (originally aired on Fast Forward Maine)

How can your personal brand help generate business? This week, we share an episode originally released by the Fast Forward Maine Podcast, featuring Nancy.
How AI is changing the world of health care

Episode 99: How AI is changing the world of health care, with Piali De, CEO of Senscio Systems

COVID-19 has made a visit to the doctor’s office more challenging, especially for elderly people in rural areas. In this episode, Nancy speaks with Piali De, CEO of Senscio Systems, who shares how AI is helping keep those with chronic conditions healthy and bridging the gap between doctor visits.
The power of good conversation in combination with quality content

Episode 96: The power of good conversation in combination with quality content, with Jennifer Rooks, host of Maine Calling on Maine Public Radio

This week, Jennifer Rooks, host of Maine Calling on Maine Public Radio, describes the power of good conversation in addition to quality content. Find out how conversation and content can increase engagement with your audience.
How to find your personal genius

Episode 95: How to find your personal genius, with freelance journalist, Nick Davidson

Do you know what ikigai means? In this episode of The PR Maven® Podcast, Nancy speaks with Nick Davidson, a freelance journalist who has shaped his career around reinforcing his ikigai, or purpose for being.
Why repurposing content should be part of your marketing plan

Episode 90: Why repurposing content should be part of your marketing plan, with Jaclyn Schiff, founder and CEO of PodReacher

Repurposing content you already have is a great way to boost your content marketing. Jaclyn Schiff joins Nancy to discuss how to repurpose podcast content.
How giving back can increase the longevity of your brand

Episode 87: How giving back can increase the longevity of your brand, with Becky Robinson, founder and CEO of Weaving Influence Inc

Whether big or small, each business has challenges they must overcome. This week, Nancy interviews Becky Robinson, founder and CEO of Weaving Influence Inc, who shares how her company has overcome its challenges.
How your network can help during hard times

Episode 86: How your network can help during hard times, with Martin Grohman, executive director of E2Tech and host of the GrowMaine Show

Working together is what pulls us through challenging times. On this week’s episode, Martin Grohman, executive director of E2Tech and host of the GrowMaine Show tells how Maine businesses can grow the economy and help our environment.

No post found

Load More