Category: Website

In Our Attention Economy, Good PR Means A Strong Domain Authority

Whether your target audience is a local city council or the millennial generation at large, you want your audience to find you. Domain authority (DA) can help.

Domain Authority

What is domain authority? This blog post defines what DA is and how it can be used by PR professionals to increase media outreach efficacy.

When and Why to Do a Website Redesign

Your website is the one go-to place where prospective and current customers can find information on your business or organization.