Event Planning | Media Relations | Media Campaign Case Studies | Maine Public Relations and Advertising Agency

Case Studies


	EVENT PLANNING & MEDIA RELATIONS: Skowhegan Savings October 22, 2009 OBJECTIVES — Leverage the 140th anniversary to increase awareness about the bank; spread the word about new progressive, competitive off erings; and illustrate the bank’s strong commitment to community...
	MEDIA CAMPAIGN: Cold River Vodka July 2, 2007 OBJECTIVES — Quickly garner widespread, positive media coverage of Cold River Vodka’s gift to Russian President Vladimir Putin during his visit to Maine and continue positioning Cold River Vodka (CRV) as a premium, small batch, Maine-made vodka...
	EVENT PLANNING: Cold River Vodka First Pour November 5, 2005 OBJECTIVES — Generate interest in Cold River Vodka (CRV) throughout New England in the days before it was to be first shipped to stores; garner coverage of the event on all three southern Maine TV news stations; secure attendance from a minimum of 10 key journalists included on a highly targeted...
	MADISON, MAINE: Reinventing a Small Town Economy SOWING THE SEEDS FOR NEW INDUSTRY Founded in 1804, the rural town of Madison, Maine thrived through the early 1900s thanks to the operation of several successful mills. In the 1960s and 70s manufacturing activity began to decline across the U.S., and many of these mills closed shop or...